My Story
My journey towards this industry began a very long time ago.
It all started in around 2005, when I completed a Masters degree in finance. That’s when I fell in love with the idea of using data to find optimised solutions for any type of challenge.
I then spent the next 10 years working for very large companies, and mostly as a Global Head of Department. Then, for the next 10 years, I co-founded and led a multi award-winning digital marketing agency, and I mostly worked with large brands across a wide range of industries during this time.
While working in these roles, I managed many different types of people, and I also focused on helping them to become the best possible versions of themselves.
During this time, I developed a passion for taking proven techniques from the world of business, and then applying them to most forms of personal and professional development coaching. And on top of this, I also noticed the way that AI was starting to develop in a way that could help people to take control of their lives.
Therefore, I chose to leave my digital marketing agency in the summer of 2023, so that I could put all of my focus into helping people.
Since then, I have written 7 personal development books that coordinate with online 7-day programmes, and I have also qualified as a Masters certified life coach. I’m also the founder and owner of both Happyin7 and Evo Digital.
It wasn’t easy to make all of these changes, but I’ve never felt happier than I do right now. Therefore, I’m now looking to help more people take control of their lives in a similar way. And I always try to focus on helping each client to embrace powerful new AI skills, which can be used in either their personal or professional life.
Please get in touch for a free consultation if you’d like more information.
My Experience
- Owner of Happyin7 & Evo Digital
- Managing Director at Semetrical for 10 Years (An Award-Winning Digital Marketing Agency)
- Global Head of SEO & Analytics at Ticketmaster & Live Nation
- Global Head of SEO at CheapFlights.com
- Worked for UBS Investment Bank
- Worked for a Chartered Accountancy Practice
- Gained a Bachelors & Masters Degrees in Finance from Liverpool University
My Coaching Services
Traditionally, most types of personal development content and coaching tend to suffer from each of the following problems:
- Focusing on a one size fits all approach
- Prioritising short term feelings over long-term changes
- Promoting charismatic gurus who have a lack of accountability
And usually, this isn’t the type of support that most people need. Therefore, many coaching services lead to a lot of wasted time, money and energy, along with lots of disappointment that could’ve been avoided.
For this reason, I tend to work in a very different way to most other coaches, and I always try to initially focus on the following wherever possible:
- Data-focused self-assessments with personalised reports
- Skills first approaches with bespoke learning programmes
- 7-day projects that can establish a taking control mindset
Then, I always try to focus on the following with them:
- Clear long-term plans of action with tailored solutions
- NLP themed routines to improve “self-identities”
- Replacing their bad habits with positive ones
When providing each service, I also explain the various ways that each client can potentially use AI to make their lives feel much easier. And this applies to each personal and professional programme.
Where helpful, I also look to coordinate my coaching sessions with short but relevant reading materials, as this can help each client to feel familiar with the key concepts ahead of their sessions.
This creates more time for helpful discussions, and it also lowers the number of sessions that each client is likely to need. Therefore, it usually helps each client to save a lot of money overall.
By taking this approach, I also tend to achieve much faster results for most of my clients, while helping them to achieve longer lasting benefits.
I have worked with
My Happyin7 Programme
Alongside my bespoke coaching services, I also offer several structured 7-day programmes that coordinate with everything mentioned on the Happyin7 website.
This includes the following:
- 7 different “Happiness Skills” programmes (which all form part of the Happyin7 Skills Academy)
- 7 different “Take Control” programmes (which all focus on key personal life areas)
- A 7-day take control of your business programme
- A 7-day take control of your career programme
- A 7-day feel happy at work programme
Please get in touch for a free consultation if you’d like to know more
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Get in Touch
If you’d like to have a free consultation, please either email:
Or complete the form that’s listed on this web page